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Tag: content marketing

Posted on May 15, 2014February 14, 2016

Is it time to get serious about your content?

 

 

 

According to Forbes.com, “nearly half of all marketers have no content strategy. This means that business and marketers who take the time to plan their content will have an advantage over their competition.” (Forbes.com, accessed 5/5/2014)

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Posted on May 15, 2014May 21, 2014

Your Content on My Sleeve

Your Content on My Sleeve

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RSS Jane Friedman’s Advice for Authors

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    It doesn’t bode well for the publishing industry’s future when acquisition decisions are based solely on an author’s past sales history.
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    Like a pot of broth simmering on the stove, the contents of our journals nourish us and provide the basis for countless delicious creations.
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RSS Content Marketing Institute Blog

  • The Rise of Retail Media Networks in 2024: Why Marketers Should Care December 8, 2023
    To some surprise, digital advertising spending will jump in 2024. But the unexpected news for most is the rise in spending on retail media networks. Learn why B2C – and B2B – marketers should pay attention to them.
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  • How This FORTUNE Brand Studio Exec Built a Content Business on Brainstorming, Budget Constraints, and White Glove Service December 7, 2023
    Megan Gilbert joined as editorial director to launch FORTUNE Brand Studio. Four years later, she's the vice president and has helped grow it to $16 million in revenue. Learn how she leads the agency and why she's a Content Marketer of the Year finalist.
    Ann Gynn
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